This paper describes the demand of consumers for cost-effective products in the commodity market, and puts forward the management strategy of affordable price, good quality and direct sales by manufacturers. The price is affordable because manufacturers sell directly without the need for merchants to raise prices, saving consumer expenses. As for the quality, the author guarantees that the products follow strict production standards to ensure that consumers' purchase is assured. Factory direct sales eliminate the cost of intermediate links to ensure product freshness and quality. Finally, as a way to give back to consumers, we look forward to the arrival of consumers and enjoy a cost-effective shopping experience.

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